SocialTract Learning
What Our Clients Say
“SocialTract allows me to have input on the topics I want blogged about but leaves the actual technical writing to someone else. I get to have edit ability but the overall process is a real time saver.”
Theo Etzel, CEO and Owner – Conditioned Air, Naples FL blog.conditionedair.com
The Blogger’s Toolbox
The Blogger’s Toolbox is the best resources available (for free) to help you with your blogging program.
It’s Not About You: Four Tips To Make Your Blog More Reader-Centric
Why do you read the Content Marketing Institute blog? Is it to find out what services Joe Pulizzi and his team at CMI and Junta42 have to offer? Or are you more interested in their analysis of the latest trends, research and tips on content marketing?
A “reader-centric” blog focuses on the reader – whether he or she is a customer, prospect, journalist, investor, thought leader, or casual Web browser – rather than on the company producing the blog. READ SOURCE ARTICLE
12 Things to Do After You’ve Written a New Blog Post
You’ve just finished writing a great new blog post. You’re excited that you’ve shared your ideas and expertise with the world. But what should you do next?
As we work with companies to develop a regular content marketing and social engagement routine, blogging is always key. A strong corporate blog can pay big dividends in the form of increased customer engagement and search engine rankings. But what many companies forget is the “marketing” part of content marketing. READ SOURCE ARTICLE
12 Reasons to Put Blogs at the Center of Your Content Marketing
Blogs are the optimal choice for your content marketing hub because they’re content chameleons combining the strength of social media with old-fashioned print-publishing functionality. The reality is that in today’s content-driven world, while you may view yourself as a marketer, you’re really a publisher. You must provide relevant content for your prospects, customers and the public who – according to Ipsos’ research – spend over 10 hours a day consuming media. READ SOURCE ARTICLE
Are You Blogging for Business? See What These 3 Blogs Do Well
Blogging is a staple of content marketing – and one of the few content marketing tactics that is used more often by small businesses than large ones. Blogs aren’t difficult to start, but they take a lot of time to maintain and do well.
If you are thinking about blogging or looking for ideas on how to improve what you are doing, check out these three blogs. READ SOURCE ARTICLE
9 Must-Have Elements for Company Blogs
Congratulations, your company has decided to start a blog and you’ve been appointed to guide it. What do you do?
Before you jump in and get someone in your web department to develop the site, take some time to think through the major strategic elements. This is a critical step to ensure your blog is in line with your brand and/or company. Here are nine planning steps to help you develop a blog that will meet your firm’s objectives. READ SOURCE ARTICLE
For more great articles on blogging, online marketing and more, visit our sister site, Content Marketing Institute.