Tag Archives: Social Media

Brand Marketing: How Do Social Media Networks Facilitate It?

By Beth Brinton | Published: January 30, 2012

Tweet Most companies today use social media as part of their brand marketing to some extent. Social media networks, such as Facebook, Twitter and Google+, allow you to use company

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Content Marketing Strategy And Social Media Tools Make A Great Marriage

By Janet Okoben | Published: January 9, 2012

Tweet By now you know that there is no magic bullet that will increase your website traffic and online profile. You have to create and execute a thoughtful and well-designed

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Social Media Tools That Boost Your Online Authority: Webinars And Podcasts

By Beth Brinton | Published: January 5, 2012

Tweet Social media tools like Facebook and Twitter can help you increase your customer base and build a presence for your business online, but if you really want to position

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Twitter Lists And Marketing Promotions You Can Use To Effectively Build An Online Presence

By Pam Kozelka | Published: December 29, 2011

Tweet After you have implemented the first stages of your social media strategy by creating a blog, Facebook profile and Twitter page, it’s time to build your online presence. While

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Thought You Just Needed People To Follow You? Twitter Rules For Following Others, Too

By Beth Brinton | Published: December 21, 2011

Tweet A good Twitter strategy is not just about getting as many followers as you possibly can. You want to get quality followers who care about what you post. Although you

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Know How To @Replies//RT? Effectively Use Twitter Language To Build Your Business

By Beth Brinton | Published: December 15, 2011

Tweet So you have a new Twitter account. Now what do you do? You have probably figured out the basics of logging in, posting tweets and following other users, but

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Optimize LinkedIn Profiles By Incorporating The Use Of Groups

By Janet Okoben | Published: December 8, 2011

Tweet LinkedIn is a highly effective social media tool that businesses can capitalize on, with LinkedIn groups proving vital to engagement and exposure—and closing the deal. Just how do virtual

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TweetGrid: Real-Time Information You Can Use To Directly Connect With A Viable Customer Base

By Beth Brinton | Published: November 23, 2011

Tweet Twitter has revolutionized the way businesses build their marketing strategies. It is one of several social media tools that allows you to have real-time conversations with existing and potential

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Deciphering Conversions In Social Media

By Pam Kozelka | Published: November 21, 2011

Tweet Businesses tend to live or die by conversions, and indeed they are the culmination of a solid social media and marketing strategy. Many components work together to lead potential

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Use Direct Messages On Twitter To Build Community

By Janet Okoben | Published: November 17, 2011

Tweet Your inbox is flooded with marketing email from all sorts of companies. Some of these you delete immediately, some you skim because the subject line is compelling and some

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