Tweet You’ve set up a Facebook account, a Twitter handle and a LinkedIn profile, so now what? It’s generally not enough to engage with customers via each individual social media
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Tweet Jean Ostsvoll, Director of Global Marketing for the consulting powerhouse Accenture, had some great questions for businesses to consider before joining the social media party. Why a party? Because
Tweet My latest article from Contracting Business magazine. It’s positioned for HVAC contractors, but I think any service company would benefit from posting this to their wall. Make my website
Tweet I love speaking with contractors, which is great, because that’s my job! I’ve learned they are extremely cautious about where they spend their marketing/advertising dollars, which is commendable. My
Tweet Great question today from an HVAC Contractor who is considering using SocialTract services. He wonders, if blogging is so important, why isn’t everyone already doing it? Here are the
Your HVAC Preventive Maintenance Sales Strategy Should Include Social Media
Tweet How do HVAC preventive maintenance plans fit into your overall sales strategy ? They should be a priority, a service that you market aggressively. Maintenance agreements, which some HVAC
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