Author Archives: Joe Kalinowski

Seven Seconds To Make An Impression: Website Design Tips

By Joe Kalinowski | Published: September 26, 2011

  Think about how you behave when you browse the web. If you don’t see what you’re looking for on the first page you land on, you move on to

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5 Things To Remember When You Comment On A Business Blog

By Joe Kalinowski | Published: August 14, 2011

  Employing social media tools is an excellent way to increase traffic to your website and gain exposure for your business. In addition to maintaining your own service business blog,

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What I Learned About Brands at NASCAR

By Joe Kalinowski | Published: June 1, 2011

I admit it. I took the holiday weekend, packed up and headed south to Charlotte, NC for the Coca-Cola 600. I am a NASCAR fan (at least a newbie anyway).

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Affordable Furniture at IKEA and Social Media Integration – A Great Mix

By Joe Kalinowski | Published: May 10, 2011

I promised my lovely wife that I would take her anywhere she would like to go for Mother’s Day. I wasn’t too surprised when she immediately shot back “IKEA.” We

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In Your Face: The Importance of Contact Information Placement

By Joe Kalinowski | Published: April 12, 2011

The other morning I sat down to check my messages and realized that I forgot to call to get some minor repair work done on the car. It was one

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What’s In A Logo for Service Companies?

By Joe Kalinowski | Published: March 22, 2011

The other day I was going through a few of my old design journals and I came across one dedicated to logo design. While I should have been cleaning my

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Failure Is Not Always A Bad “F” Word

By Joe Kalinowski | Published: March 7, 2011

The other day, my wife passed along an article to me that she tore out of Parenting magazine. She told me I should read it, but when it comes to

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What We Can Learn From The Rooney Family

By Joe Kalinowski | Published: February 15, 2011

Ok, I am a Steelers fan. Hard to talk about this as I witnessed my beloved team lose to the Packers in Super Bowl 45. But, I respect the Packers,

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Why You Need to Think about Design in Your Marketing

By Joe Kalinowski | Published: January 6, 2011

The other day while surfing the web, I came across this infographic that took me back. Many moons ago at the beginning of my college career, I had an art/design

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The Gray, Gray Grass of Home

By Joe Kalinowski | Published: November 28, 2010

On Thanksgiving I had an argument with my Dad (Pops). We were sitting at the kitchen table and I mentioned that his TV was starting to go on the fritz.

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